HomeThe tricksSubscription trap
Trick 5 of 14
Subscription trap
Making it easy to sign up for a paid plan but hard to cancel.
Checked in our scorecardPremium₹149/mo
Join in one tap
Settings › Account › Plan › Manage › More
cancel
An example
A streaming app lets you join in one tap but hides the cancel option deep in settings. This example is made up.
How to spot it
Before you join, look for where to cancel. If you cannot find it, think twice.
What the law says
Listed as a specified dark pattern in the Guidelines for Prevention and Regulation of Dark Patterns, 2023, issued by India's Central Consumer Protection Authority.