Drip pricing

Showing a low price first, then adding costs bit by bit.

Checked in our scorecard

Movie ticket₹499

Convenience fee+₹42

GST on fee+₹8

Final₹549

An example

A ticket shows ₹499, and the total at the last step is higher after added charges. This example is made up.

Go all the way to the payment screen and compare the final total with the first price.

Listed as a specified dark pattern in the Guidelines for Prevention and Regulation of Dark Patterns, 2023, issued by India's Central Consumer Protection Authority.